Partnering with Ericsson

We have partnered with Ericsson in setting up India’s first HSPA-powered rural broadband network that will deliver 3G applications across 18 villages and 15 towns in Tamil Nadu. 

The Initiative called Gramjyoti, aims at bringing about a revolution in high-speed wireless networks in the rural sector and to demonstrate how WCDMA/HSPA technology can aid social and economic empowerment in rural areas. Farmers and villagers will now have access to e-learning, e-governance, mobile health and mobi TV .The Rural Broadband Project have chosen areas that  reflect the typical telecom profile of rural India, where many families have limited or no access to fixed telephones, but do have access to a mobile phone.

We as a partner are currently powering an application that enables farmers and villages in the area to have access to the rise and falls in various commodity prices in their mandi, be it vegetables, fruits or grains.   

 The Gramjyoti initiative has also partnered with an NGO called Hand in Hand, Erudite, Apollo Hospitals & Apollo Telemedicine Networking Foundation and Turner Broadcasting System.

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Untapped market in Rural India

Technology has been effectively used to increase the productivity in Agricultural sector which continues to engage over 60% of Indian population. eSagu or Web based Agricultural Expert Advise Dissemination System has been awarded the best e-governance project at the Computer Society of India Nihilent e-Governance Awards. Increasing coverage of rural areas by wireless connectivity and soon-to-be adopted 3G network is sure to make the application turn mobile. Rural India is a hot market for VAS application developers and mobile operators. We expect to see large variety of customized applications tapping into it’s desire for m-governance, m-commerce, entertainment, education related services. 

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