I am loving the stats and traffic source for the blog. I never knew facebook status could fetch so many clicks.

Social or web 2.0 apps have changed the way we live virtually. The more we “hang out” the more we need to fulfill our appetite of the new.
This always-on content hunger can only be fulfilled by social / user generated content. We have seen when broad band era came (has it come yet, in India ? ) there was such a big dearth of content. Internet took two routes.

1/ Those who had a lot of content were sharing with others using file sharing systems. All of us wanted to download most of what we liked. There were GBs of downloads everyday. MP3 music was everywhere and on every disk.

2/ We started broadcasting what we had. So there is broadcast of video (Youtube), Status (facebook, twitter and Jaiku), pictures (Flicker/Picasa) and obviously our thoughts (blogs and more blogs).

Incidentally web started to look like an OS and instead of one of application all those who had audience, want to them as generic application platform and give access to these-users-of-the-social-platform to all other developers. We saw facebook connect/open social. I am sure Yahoo is opening its 500+ million user access to developers and Google will open more of its core offerings to developers.

So from content sharing to utility and applications to a more generic operating system, the philosophy is moving ahead and should there be search powered by social logic ? (see www.zook.in) Should our enterprise become more 2.0 oriented?

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